Ecommerce in Odoo – How does it work? How much does it cost? Is it worth it?

You probably ended up here because you heard you can run ecommerce with Odoo. And now you’re probably asking yourself the same questions everyone does when they hear that some software offers this feature:

Does ecommerce in Odoo actually work?
Will it fit the way I want to run my store?
How much does it cost? Is it even worth it?

Luckily, you're in the right place! Let's get into it.

How does ecommerce in Odoo work?


Before we start, I just want to mention, that Odoo is a pretty interesting system overall, but let’s focus on ecommerce feature now:

You set up your store… and it just works.

Here’s how it goes:
You open Odoo, click on “Website,” pick a theme, drag and drop some blocks, upload your products – and you’re live.
No need to know HTML or CSS. No need to hire anyone who does either.

Got products? Add them.
Want to accept payments? A few clicks and you’re connected to Stripe, PayPal, or other payment providers.

Shipping? Integrate with DHL, UPS, or DPD.
Warehouse? Already part of the system.
Invoices? Automatically generated.
A customer places an order? The whole process runs itself: payment, order, invoice, shipping.

Wait, shipping? Is Odoo going to pack and ship the box for me?

Not quite. The boxes won’t pack themselves, but Odoo will print the label, tell you what needs to be packed, email the customer, and sync everything with the courier. So yes, there’s still some manual work, but Odoo doesn’t waste your time on repetitive stuff :)

And it’s all in one system. No need for separate platforms for sales, inventory, and accounting.

Will Odoo ecommerce fit the way I want to run my online store?

It depends. If you’re selling a few products, managing it all yourself, and everything’s running smoothly, then you probably don’t need the full system. You can start with just one Odoo module and that might be enough.

But if things are getting more complex – more products, warehouse, invoicing, shipping, a growing team, multiple sales channels – then using more connected modules might make your life easier.

As I said earlier, you don’t need to roll everything out at once. You can start with the store, and add inventory or invoicing later. It’s easy to build it up step by step.

So, not everyone needs the full Odoo setup from day one. But if you're starting to lose track of everything across multiple systems, it might be time to try something that brings it all together. Based on what we’ve seen, when a business starts to scale and things get more complicated, implementing Odoo can seriously take the pressure off